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	<title>Self Improvement &#38; Motivation &#187; communications</title>
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	<link>http://thegoldenways.com</link>
	<description>How to build, improve and motivate yourself to be a better person.</description>
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		<title>Book Publicity And Promotion &#8211; How To Market Your Book</title>
		<link>http://thegoldenways.com/book-publicity-and-promotion-how-to-market-your-book.html</link>
		<comments>http://thegoldenways.com/book-publicity-and-promotion-how-to-market-your-book.html#comments</comments>
		<pubDate>Sat, 21 Aug 2010 10:27:11 +0000</pubDate>
		<dc:creator>Annie M. Jennings</dc:creator>
				<category><![CDATA[Self Improvement Coaching]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/book-publicity-and-promotion-how-to-market-your-book.html</guid>
		<description><![CDATA[So, you have completed and published your first book. Congratulations! Now the next couple of steps are as important as the content. You must have a plan, so book promotion and publicity market your book. Unless you have been published by a known company, a ground roots marketing approach can achieve getting you the exposure that you need to start selling copies.]]></description>
			<content:encoded><![CDATA[<p>So, you have completed and published your first book. Congratulations! Now the next couple of steps are as important as the content. You must have a plan, so book promotion and publicity market your book. Unless you have been published by a known company, a ground roots marketing approach can achieve getting you the exposure that you need to start selling copies.</p>
<p>If have any creative challenges when it comes to promotion, you can get help online. However, be cautious. There are many companies that offer seminars and other ways to market your creation. However, you may find that they are more interested in you buying their books than them helping you promote yours. Many of the methods that have been successful are really just common sense marketing and can done on your own. Just take the time to be prepared to do them.</p>
<p>Listen to the radio in your local market. You will likely find at least one station that has some talk show host that discusses similar topics as what you have written about. In every case, these hosts are always interested in having entertaining guests on their shows. It helps them develop a larger audience and you will get some good exposure. They are easy to contact and if you are local and have a good story to tell, they will love having you on their program.</p>
<p>The same process goes for local television. All stations are seeking a good story, especially if the person is from the local area. They are interested and usually very easy to work with and with all of the local programming, they are always looking for interesting people that have done something out of the ordinary.</p>
<p>Head down to your local bookstore. Everyone likes to sponsor an event. A book signing falls into this category. In some cases they may let you have a short discussion group explaining the topic and then have the opportunity to sign and sell some copies. It is possible that they will let you put up some posters and advertise your upcoming visit, so be sure to plan ahead. The idea of having a local author is usually good press, so you should contact all of the local newspapers as well.</p>
<p>Every city has multiple Networking meetings. It is the newest way to expose your business to other business owners. They have developed into legitimate marketing opportunities and you may meet some people that can assist you in other marketing areas, as well. Just by meeting and discussing the reasons that you wrote your book and what you expect the readers to get out of it, will likely generate some sales and at least start a bit of a buzz, when used in conjunction with your other marketing efforts.</p>
<p>Please remember that these are public events. You will need to take some time to get prepared. The perception of the quality of your book will go hand in hand with your personality in promoting it. The better prepared you are to discuss the topic, the purpose, your motivation for writing it etc., the better it will be received.</p>
<p>Lastly, if you are not a gregarious person and find these suggestions a tad scary, you can resort to just using the Internet. You can start a blog or launch a website to promote you and the book, but this can be more costly, time consuming and still will not guarantee that people find you. Unless you have been published by a known publishing house, your personal contact will be the most successful to get your product into circulation. Just as when you composed your work of art, spend some quality time to promote it. You will find that personal contact will be a great way to get you selling copies, meeting the readers and earning money, while sharing your experiences.</p>
<p>Discover more essential <a href="http://www.anniejenningspr.com">book promotion</a> tips to help you market your book. <a href="http://www.anniejenningspr.com/promotingbooks.htm">Promoting books</a> is easy once you know the publicity secrets of how to make your book a incredible bestseller.</p>
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		<title>How To Create National Expert Status And Promote Your Book Using Radio Media</title>
		<link>http://thegoldenways.com/how-to-create-national-expert-status-and-promote-your-book-using-radio-media.html</link>
		<comments>http://thegoldenways.com/how-to-create-national-expert-status-and-promote-your-book-using-radio-media.html#comments</comments>
		<pubDate>Fri, 20 Aug 2010 11:29:06 +0000</pubDate>
		<dc:creator>Annie Jennings</dc:creator>
				<category><![CDATA[Self Improvement Coaching]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[careers]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[internetmarketing]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[personal growth]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[Self-help]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/how-to-create-national-expert-status-and-promote-your-book-using-radio-media.html</guid>
		<description><![CDATA[Many experts are able to create their own book where they showcase their expertise. This is an excellent marketing strategy as you are able to create thought leader status and access the media as an expert. Your clients and target clients will view you as the expert in your field when they see you in the media. Many authors use radio as you can create your brand as well as create buzz fast and easy.]]></description>
			<content:encoded><![CDATA[<p>Many experts are able to create their own book where they showcase their expertise. This is an excellent marketing strategy as you are able to create thought leader status and access the media as an expert. Your clients and target clients will view you as the expert in your field when they see you in the media. Many authors use radio as you can create your brand as well as create buzz fast and easy.</p>
<p>Radio gives you the time to you to expand your topics. Your audience listens to your commentary as you explain the issues of day or discuss a specific area or event. You create thought leader status and national expert status plus youc can promote your book as well. Radio interviews are excellent for branding purposes, publicity strategies and marketing initatives.</p>
<p>You can create a relationship with listeners &amp; showcase your knowledge. Up close and personal is the name of the game in radio, it&#8217;s you and the listener, (tens of thousands of listeners) but it feels more like one on one. The radio format is ideal to help you engage the listener while creating a sense of them knowing who you are. Radio, that is engaging in a conversation that is meaningful, gives you the chance, again, to edge out your competitors as the listeners know you and not them. So, trust and a relationship is born.</p>
<p>Many authors, experts and analysts enjoy radio as well because the entire experience provides an excellent training ground for more media. There is no traveling in radio (as you can do the interviews over the phone, no worry about what to wear and no fuss about make up and hair. Importantly, you get to present your subject matter in various ways to experiment with what feels comfortable to you and gets you the results you want for yourself. Radio is a fast-paced conversation so you quickly master your important points and ability to present key concepts like a professional.</p>
<p>Athough radio is content driven, you can be promotional about your interests such as your book, your website or your business. But first, pack your interviews with content revealing as much information as you can that can help your listeners. The hosts will love you for this and help you promote as well. The best way a radio host can thank you is to ask listeners to visit your site to find out more about you.</p>
<p>Media strategist, Annie Jennings, is an expert in <a href="http://www.anniejenningspr.com">promoting books</a>. Access more marketing, branding and publicity free info please visit the Annie Jennings PR website that is packed with resources on <a href="http://www.anniejenningspr.com/promotingbooks.htm">promoting books</a> and creating the optimal PR strategy for your books and media outreach. Enjoy substantial success in your publicity and promotion programs!</p>
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		<title>How To Treat Your Workers Well</title>
		<link>http://thegoldenways.com/how-to-treat-your-workers-well.html</link>
		<comments>http://thegoldenways.com/how-to-treat-your-workers-well.html#comments</comments>
		<pubDate>Fri, 23 Jul 2010 16:15:17 +0000</pubDate>
		<dc:creator>Melissa Mills</dc:creator>
				<category><![CDATA[Self Improvement Leadership]]></category>
		<category><![CDATA[advice]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[careers]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Motivation]]></category>
		<category><![CDATA[office]]></category>
		<category><![CDATA[psychology]]></category>
		<category><![CDATA[relationships]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/how-to-treat-your-workers-well.html</guid>
		<description><![CDATA[If you have ever worked at an office or some other business, then you most likely know what it is like to deal with a demanding, unpleasant and very negative boss. That can make being at work quite a bad experience and make you not want to even be there.]]></description>
			<content:encoded><![CDATA[<p>If you have ever worked at an office or some other business, then you most likely know what it is like to deal with a demanding, unpleasant and very negative boss. That can make being at work quite a bad experience and make you not want to even be there.</p>
<p>You are surely not alone if you have found yourself in a similar situation in the past. There are so many people who work for a boss that they truly hate, with the bulk of it being due to how they get treated while they are at work.</p>
<p>Perhaps you are on the other side and have people working under you. You, as their boss, need to know that managing them the right away, as opposed to being the unpleasant boss, is how you will achieve the best results.</p>
<p>Let&#8217;s talk about some of the strategies that can be implemented by you with regards to giving your employees the correct treatment. You will find that doing this right will work wonders.</p>
<p>The first thing to do is to really show empathy towards all your employees. Get to know them and find out what the things are that mean the most to them.</p>
<p>A lot of supervisors just do not achieve that personal connection with all their subordinates, and this is what leads to an unpleasant employee/boss relationship that is seen all the time. You can set the firm rules and still have a nice, friendly relationship with your employees.</p>
<p>Give your employees lots of praise and rewards. Try to think how you would feel if your boss was always negative and never said anything good about you. You would not want to do the best job you could, right?</p>
<p>It is a fact that people thrive on praise. They are going to keep wanting it after they have gotten it once. As soon as they have earned it, be sure to let them know right away and this will make them want to continue doing things to get that praise.</p>
<p>Keep this in mind &#8211; You will, while having fun, when your office is full of happy workers. There aren&#8217;t too many things in the business world that are better than that.</p>
<p>In addition to business, this writer also regularly writes about <a href="http://rollupgaragedoors.org/garage-door-companies/">garage door companies</a> and <a href="http://rollupgaragedoors.org/henderson-garage-doors/">henderson garage doors</a>.</p>
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		<title>The Characteristics Of Very Successful People Revealed</title>
		<link>http://thegoldenways.com/the-characteristics-of-very-successful-people-revealed.html</link>
		<comments>http://thegoldenways.com/the-characteristics-of-very-successful-people-revealed.html#comments</comments>
		<pubDate>Fri, 04 Jun 2010 12:13:17 +0000</pubDate>
		<dc:creator>Annie Jennings</dc:creator>
				<category><![CDATA[Self Improvement Coaching]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[corporate communications]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[personal growth]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[Self-help]]></category>
		<category><![CDATA[smallbusiness]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/the-characteristics-of-very-successful-people-revealed.html</guid>
		<description><![CDATA[What is the secret mindset behind successful business professional? What do they know that you want to know so you can achieve your own unlimited potential? Find out what successful book authors, speakers &#38; experts that have in common so you can live your dreams and reach your goals. Business professionals use many resources including publicity, promotion and branding and then turn their media outreach into a huge competitive advantage, mega new clients &#38; highly paid speaking events, plus earn big money for themselves.]]></description>
			<content:encoded><![CDATA[<p>What is the secret mindset behind successful business professional? What do they know that you want to know so you can achieve your own unlimited potential? Find out what successful book authors, speakers &amp; experts that have in common so you can live your dreams and reach your goals. Business professionals use many resources including publicity, promotion and branding and then turn their media outreach into a huge competitive advantage, mega new clients &amp; highly paid speaking events, plus earn big money for themselves.</p>
<p>Successful people know that they have to take responsibility and follow it up by taking action. You are limited only by the intensity of your commitment and by your knowledge. In other words, commitment without knowledge can equal frustration and limit your potential. The idea is to add the right knowledge to your ambition so you can climb the ladder for yourself. Those who make it big believe certain things and do certain things to back up their beliefs. They are ready to invest in themselves. They believe that they are they best investment. Successful people create a business model that meets the demands of their target market. Successful people are ready for action, they are committed and they are willing to go for it with gusto.</p>
<p>Use the media, marketing, publicity and promotion to showcase your knowledge. You client will love that you are successful and they will be drawn to work with you. Success generates success and just the opposite is true. If you project failure, who would want to invest in you or your services? Your clients want to invest in a sure thing, so become that sure thing for them. They won&#8217;t care so much about how much you cost but they&#8217;ll care more about how many benefits you can bring them.</p>
<p>Content is critical when showcasing yourself and your knowledge. When you appear in the media be sure you do an excellent job and share lots of great info in your newsletters and marketing pieces as well. Be sure your website helps you educate your visitors and your clients. Success is in your own hands. If you blame others you fall into the trap of thinking other people can make your successful when it is you who makes you successful.</p>
<p>Stay positive with a great attitude. Take part in good publicity, marketing and branding strategy to help propel you to all new levels of success. Stay confident and stay consistent. No starts then stops. Consistency over time creates the great successes. Believe in your gut, your instincts and make choices based on what feels right for you. And enjoy. Enjoy your work in your sure sign that you are living your destiny.</p>
<p>Access additional <a href="http://www.anniejenningspr.com">business promotion</a> tools for your incredible success in business and in your life. Find out how to use publicity, promotion, <a href="http://www.anniejenningspr.com">book promotion</a> and marketing strategies to live your potential now.</p>
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		<title>Push Your Website To The Top With Internet Marketing Promotion</title>
		<link>http://thegoldenways.com/push-your-website-to-the-top-with-internet-marketing-promotion.html</link>
		<comments>http://thegoldenways.com/push-your-website-to-the-top-with-internet-marketing-promotion.html#comments</comments>
		<pubDate>Mon, 03 May 2010 15:28:12 +0000</pubDate>
		<dc:creator>Annie M. Jennings</dc:creator>
				<category><![CDATA[Self Improvement Leadership]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[corporate communications]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[goal setting]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[social media]]></category>

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		<description><![CDATA[There are several ways to get your business website noticed with internet marketing promotion. We will go over some options most of which are easy to do. What you are doing is finding ways to tell everyone about your business and giving them a link to your website. Some of these ideas will have a minimal cost but most are free.]]></description>
			<content:encoded><![CDATA[<p>There are several ways to get your business website noticed with internet marketing promotion. We will go over some options most of which are easy to do. What you are doing is finding ways to tell everyone about your business and giving them a link to your website. Some of these ideas will have a minimal cost but most are free.</p>
<p>Advertising is the best thing you can do to get more business. There are several good classified websites where you place your ad. A good thing to do is to change your ad wording about once a month to keep it fresh. Chat groups or online forums that you are a member of are another free way of advertising. Most groups like this will let you create a signature line which you put you web link in and people click on that to go to your site.</p>
<p>What is a link exchange? This consist of two online business owners exchanging each other website link. The links are placed on their websites. It is a nice way to get traffic to come to your own site from their site. You can have many links like this on your site. It is important that the products are along the same line, for instance I sell candles and the other person sells candle plates this is a perfect exchange.</p>
<p>It is a wonderful idea to make a newsletter for your business. Make so that people can subscribe to it easily. The newsletter does two things, it enables you to keep track of those who subscribe and it keeps the public updated on the news and monthly sales along with other things having to do with your products or business.</p>
<p>Talk to everyone about your website off and online. Have contests or trivia questions or a scavenger hunt on the site and the winner will receive a free gift or product. Have several sales through the month. At the end of the month have a clearance sale to get rid of older inventory so you will have room for new inventory. Keep the excitement alive in your website. Have a buy one product get one free. Just be creative and think outside the box.</p>
<p>You will find several other ways of promoting your business website online. Simply by doing a keyword search online and you will find hundreds of websites that literally teach you how to market you business. Think outside the box to get noticed people will love that. Do a little homework and before you know it you will have tons of website traffic.</p>
<p>Findadditional strategies on how you can grow your business quickly with effective <a href="http://www.anniejenningspr.com">business promotion</a> methods. Enjoy tremendous outcomes with these easy steps to start a successful <a href="http://www.anniejenningspr.com/internet_marketing_promotion.htm">Internet marketing promotion</a> publicity campaign!</p>
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		<title>How To Market Your Book</title>
		<link>http://thegoldenways.com/how-to-market-your-book.html</link>
		<comments>http://thegoldenways.com/how-to-market-your-book.html#comments</comments>
		<pubDate>Tue, 06 Apr 2010 16:43:05 +0000</pubDate>
		<dc:creator>Naomi Jennifer</dc:creator>
				<category><![CDATA[Self Improvement Coaching]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[corporate communications]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[promotion]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[Self-help]]></category>
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		<category><![CDATA[success]]></category>

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		<description><![CDATA[Writers want their work to be read by many; it will mean that they can keep on writing for a living and not as a side-line. Starting out is always hard for any first-time writer. You do not know what to do or how best to market your work. You will probably not be able to afford a high-quality, big city P. R. Firm to do your marketing for you. You may not even have an agent. So how do you get your work known?]]></description>
			<content:encoded><![CDATA[<p>Writers want their work to be read by many; it will mean that they can keep on writing for a living and not as a side-line. Starting out is always hard for any first-time writer. You do not know what to do or how best to market your work. You will probably not be able to afford a high-quality, big city P. R. Firm to do your marketing for you. You may not even have an agent. So how do you get your work known?</p>
<p>Many authors have had the smart idea of writing books about how to promote their books. They are serving their own needs by catering to others just like them. Some books are better than others and some may be just scams. However, you should look at what these authors are doing to get their books bought in the first place. They use new technology which can be free. Use the internet. Create fan sites. Try to link yourself up with as many search engines and online retailers as you can.</p>
<p>If you are a small town author, it is all the better. Living in a big city gives you access to the biggest publishers and agents, but writing a book there is no great news for anyone. In a small town you are far more likely to be noticed. The newspaper will want to interview you, the local news station will do a story on you, book stores may want you in for a book signing. Take advantage of every single one of these opportunities, because they will not come around again.</p>
<p>You want to give just enough information about the book to make people interested. Do not talk too much about it or give anything away. Be a professional and think about the business of you. Every story or interview is just like a job interview. Do not say anything off-color or make stupid jokes. You do not want to risk alienating a single person. Make sure you are well spoken but do not try to sound &#8216;too smart&#8217; and risk sounding like an idiot when no one has any clue about what you are talking about. Not everyone knows critical theory or the Laconian or Derrida point of view. Keep it simple and entertaining.</p>
<p>You must play on everyone&#8217;s memories of you. Talk about the town&#8217;s influence on your writing, or your high school, or other local celebrities in order to give a place pride. Be humble. Remember that people will know your parents or remember you from school and will be eager to see what you have done.</p>
<p>You cannot be shy when it comes to advertising. Do absolutely anything you can (without making a negative impression of yourself). Do commercials, be in local magazines, even put up fliers yourself. You must be a business person. Sign autographs at a local book store. Make deals with companies who promote you and give them a cut of books they help you sell. You goal is to climb to the next tier of celebrity and then the next, as selling your book is your livelihood.</p>
<p>Discover more essential strategy on how to use <a href="http://www.anniejenningspr.com/book_marketing.htm">book marketing</a> principles to Discover lots of publicity. Enjoy the outstanding fun and success of a professional media campaign that focuses on <a href="http://www.anniejenningspr.com/promotingbooks.htm">promoting books</a>. You can reach your objectives when you know the right strategy to use.</p>
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		<title>The Rules Of Creating Instant Success</title>
		<link>http://thegoldenways.com/how-to-create-red-hot-business-success.html</link>
		<comments>http://thegoldenways.com/how-to-create-red-hot-business-success.html#comments</comments>
		<pubDate>Wed, 24 Mar 2010 18:30:43 +0000</pubDate>
		<dc:creator>Annie Jennings</dc:creator>
				<category><![CDATA[Self Improvement Coaching]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[career]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[internet business]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/how-to-create-red-hot-business-success.html</guid>
		<description><![CDATA[Wouldn't it be nice to have an endless stream of clients? It's possible; you just need the SECRET FORMULA. However, it's not this is a real secret formula, however it is a formula based in the ALL HEART business model that Annie Jennings PR has created.]]></description>
			<content:encoded><![CDATA[<p>Wouldn&#8217;t it be nice to have an endless stream of clients? It&#8217;s possible; you just need the SECRET FORMULA. However, it&#8217;s not this is a real secret formula, however it is a formula based in the ALL HEART business model that Annie Jennings PR has created.</p>
<p>Here&#8217;s The Rules Of Success:</p>
<p>Rule #1: Watch your clients not your competitors. Your competitors do not buy your products, your clients do. But what if you are not offering services that meet the needs of your clients? You will lose these clients to other companies who do offer what the client wants. Should you spy on your competitors? Forget about it! Leave your competitors alone &#8211; they are to busy worry about you to worry about their customers. Plus, if you find yourself spying on your competitors it is a billboard sign to get a life, in other words, if you are stealing from your competitors you are just creating more of what could be a bad product. So, get a life, that is, get a creative life that allows you to surpass your competitors without ever looking at them. Trust only yourself. You know what is good for your clients. It will become obvious to you. Your competitors may not know what that is, they may be stuck in the mud, too busy copying products from others. Do not do that. If you have to copy products, you&#8217;re are robbing yourself of the opportunity to apply your knowledge, experience and creativity to your services to create bigger, better and more powerful outcomes for your clients.</p>
<p>Rule #2: People buy BRAND. People buy NAME BRANDS that they feel they know and trust. This is a very fast world and we make choices based on our impressions of the reliability and quality of the company we are working with. Given a choice, we will choose the company that immediately fills us with confidence. Brand names matter. Let&#8217;s pretend you could buy a car from Mercedes and someone said, do you think are you getting quality? Of course! But what about buying a car that is similar to a Mercedes in features and quality from a little known company called Gertrude&#8217;s Good Cars. Even if Gertrude&#8217;s Good Cars were better than a Mercedes and even cheaper would you buy one? Of course not! What happens is something goes wrong, you have never really heard of them, no one else has either, there is nothing in it for you of buying a &#8220;Gerdie&#8221;. Bringing us to the prestige factor which is part of the buying process. &#8220;Oh, guess what everyone, I&#8217;m buying a Mercedes&#8221; you would say with pride. But how do you feel about boasting &#8220;guess what everyone, I got a GERDIE.&#8221; There is no &#8220;awesome factor&#8221;, there is no &#8220;heard of you factor&#8221;. It&#8217;s missing something. Example, our clients are proud to announce they are now with Annie Jennings PR. The media immediately recognizes us wherever we go in any venue.</p>
<p>Rule #3: Everyone loves a guaranteed deliverable. Be the firm that offers products or services that deliver what you promised your client. Everyone wants to buy the better mouse trap. You make the connection between your services and your clients&#8217; success, you&#8217;ll get lots of business. The fastest way to create a non-stop flow of new clients? Guarantee your outcomes. No one pays unless they get the deliverable. WOW, sounds risky right &#8211; exactly. But also ignites a tremendous drive to creativity where you immediately see the flaws in your plan, in the services you offer.</p>
<p>Rule #4: Be the best in the business: Only sell products or services with clearly defined set of deliverable and guarantee the outcome or you don&#8217;t take any money from the client. Think about this: What if General Motors came out with a new business philosophy that goes something like this: If you buy a car from us, we guarantee your car will last 10 years or you get your MONEY BACK. That&#8217;s right, full fee returned. What do you think would happen? All of the &#8220;break down glitches&#8221; would be defined, redesigned and protected. No cars break down, everyone is happy, GM takes over the market&#8230;.. all because it was unafraid to make the promise of a deliverable with a guarantee. Hey, would you buy a car with the guarantee that is anything went wrong with the car you get a brand new one? Hello? Yes, I would. Because, guess what? That car would be perfect. No flaws, no errors, just perfection in motion.</p>
<p>Get more information on creating a successful <a href="http://www.anniejenningspr.com/business_strategy.htm">business strategy</a> along with an <a href="http://www.anniejenningspr.com/internet_marketing.htm">internet marketing</a> strategy at Annie Jennings PR. Enjoy outstanding success in your business. Implement publicity, branding and marketing strategies that showcase your assets. You can achieve your desired outcomes.</p>
<p>categories: business,finance,communications,career,marketing,small business,internet business,management,coaching,success,entrepreneur,coaching,leadership,communications</p>
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		<title>Hypnotic Mind Control And The Business Code</title>
		<link>http://thegoldenways.com/hypnotic-mind-control-and-the-business-code.html</link>
		<comments>http://thegoldenways.com/hypnotic-mind-control-and-the-business-code.html#comments</comments>
		<pubDate>Tue, 16 Mar 2010 14:26:59 +0000</pubDate>
		<dc:creator>Dr. Anthony Taylor</dc:creator>
				<category><![CDATA[Self Improvement Leadership]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[conversational hypnosis]]></category>
		<category><![CDATA[covert hypnosis]]></category>
		<category><![CDATA[how to hypnotise]]></category>
		<category><![CDATA[how to hypnotize]]></category>
		<category><![CDATA[how to hypnotize a person]]></category>
		<category><![CDATA[how to hypnotize someone instantly]]></category>
		<category><![CDATA[hypnosis]]></category>
		<category><![CDATA[hypnotist]]></category>
		<category><![CDATA[hypnotize]]></category>
		<category><![CDATA[Self-help]]></category>
		<category><![CDATA[underground hypnosis]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/hypnotic-mind-control-and-the-business-code.html</guid>
		<description><![CDATA[The business success model, as known as The Business Code, is a comprehension and an observation of what causes a businessman to flourish. There have without doubt been many scientific analysis within the social sciences to make an effort to get to the bottom of the business success model in order to adapt its dynamics towards politics and other powerful aspects of life. It goes without saying that all of these scientific studies have not been successful.]]></description>
			<content:encoded><![CDATA[<p>The business code, also known as the business success model, is both an observation and comprehension of precisely what causes the businessman to be successful. There have without doubt been many scientific tests within the social sciences to attempt to get to the bottom of the business success model in order to adapt its principles towards politics and other powerful facets of life. It goes without saying that all of these scientific studies have not been successful.</p>
<p>The problem with fully comprehending The Business Code is that there are so many pieces to the puzzle. Each scientific study focuses on a piece of the puzzle in order to determine what causes the businessman to become so successful, but each study also neglects to fully contemplate the other pieces to the puzzle. Furthermore, a powerful and recent claim has emerged that the successful businessman unintentionally practices the principles of covert hypnosis in order to be as successful and wealthy as they are.</p>
<p>This is why mind control hypnosis is starting to be referred to as the business sport. But there are conflicting arguments to precisely how a businessman is practicing covert hypnosis. It is apparent that a businessman is not waving a pocket watch around, and its clear that a businessman is not using language patterns to attain the heights of power. Some professionals would attempt to dispute the fact that businessmen are not using hypnotic language patterns to be influential and successful, but they are confusing sales forces with businessmen.</p>
<p>A salesmen and a businessmen do have some things in common, but they are also undeniably different professions. Businesses, like politics, thrive upon the use of hypnotic systems. These hypnotic systems are underground because both those who are putting them into practice and those who are inspired by them do not know specifically what means they are being persuaded. Yet, the power of the covert hypnosis systems is that when they are harnessed properly, they simply cannot be resisted.</p>
<p>A system is more strong than an individual, so a hypnotic system is based upon secret hypnotic principles that can be torn down and rebuilt into exclusive varieties they were not at first premeditated for in order to overcome individuals who are somehow subject to the regulations and rules of specific systems.</p>
<p>The most stunning and powerful <a href="http://coverthypnosisdisguised.com">covert hypnosis</a> system has now been released. Grab your hypnosis CD to uncover the most shocking hypnosis mysteries ever exposed in any <a href="http://coverthypnosisdisguised.com">hypnosis course</a>while supplies last.</p>
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		<title>How To Create Passion And Energy In Your Business!</title>
		<link>http://thegoldenways.com/how-to-create-passion-and-energy-in-your-business.html</link>
		<comments>http://thegoldenways.com/how-to-create-passion-and-energy-in-your-business.html#comments</comments>
		<pubDate>Wed, 10 Mar 2010 19:57:44 +0000</pubDate>
		<dc:creator>Annie Jennings</dc:creator>
				<category><![CDATA[Self Improvement Coaching]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[careers]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online business]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[self improvement]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[success]]></category>

		<guid isPermaLink="false">http://thegoldenways.com/how-to-create-passion-and-energy-in-your-business.html</guid>
		<description><![CDATA[One of the steps to having lots of business success is to start by doing what you enjoy doing. Set up a business model that inspires you and does not fill you with stress and anxiety. Its better to build a business doing what you love, than struggling every day building a business because you ave to and not because you want to!]]></description>
			<content:encoded><![CDATA[<p>One of the steps to having lots of business success is to start by doing what you enjoy doing. Set up a business model that inspires you and does not fill you with stress and anxiety. Its better to build a business doing what you love, than struggling every day building a business because you ave to and not because you want to!</p>
<p>Want to pack your day with energy and enthusiam? They sharing your message with your target clients. Don&#8217;t worry about what&#8217;s in it for you financially, just know that the simple act of helping others inspire you to create greater things for yourself and your business. When you are exciting and creating, your days start to fly by and people start to notice. Buzz gets going and new clients seem to just find out about you. In reality, people are talking and saying great things about you. When a client hears about you, from trusted friends in their inner circle, they are likely to call you. And when those you help are in a position to help you, they will.</p>
<p>It&#8217;s good to get the basics down right off the bat. You can be successful too. Success is not just for the Donald Trump&#8217;s of the world. Anyone can have it. You can have it. Select your business wisely though, as without passion, the daily fuel of success, you won&#8217;t be able to have the consistency over time that successful businesses need. You will lose your passion. You will get bored. So start by doing something you love to do. Think about who would buy your product or service. Study what they really need and make it. Create it!</p>
<p>Once you realize that you can do it too, you can get out there and make it happen. A secret that I can share is this: just keep going and listen to your market. What are they telling you? Are they hiring you? Yes, good, do more of what you are already doing and continue to expand and create new ideas. Are you hurting for clients? Create what they will buy. Know your market place and keep creating and developing until you hit the nail on the head, that is, you, have a product that fits the needs of your marketplace. Look to your marketplace for the answers- what are they buying? Can you offer a better deal? Add more value? Can you build a better mousetrap?</p>
<p>It&#8217;s a jungle out there! Actually, it is very competitive as this is what free enterprise is all about. But you can compete successfully. The key is loving what you do every day. Passion for yourself and for your accomplishments is what drives you forward every day. Have courage, create but keep your eye on your customers and clients and always ask this one question: are they buying what I have to offer? Create your mission statement in a way that truly reflects the core of your nature. Then create your business products and services. Anyone see a path to success here? Excellent!</p>
<p>Discover more essential strategy on <a href="http://www.anniejenningspr.com/business_publicity.htm">business publicity</a> and how you can enjoy outstanding success in your <a href="http://www.anniejenningspr.com/corporate_communications.htm">corporate communications</a> publicity campaign. Success is not just for other people, it can be for you too. Discover out how to live the life of your dreams every day!</p>
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		<title>How To Create A Powerful Publicity And Book Promotion Strategy</title>
		<link>http://thegoldenways.com/how-to-create-a-powerful-publicity-and-book-promotion-strategy.html</link>
		<comments>http://thegoldenways.com/how-to-create-a-powerful-publicity-and-book-promotion-strategy.html#comments</comments>
		<pubDate>Tue, 09 Mar 2010 16:17:16 +0000</pubDate>
		<dc:creator>Annie Jennings</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[corporate communications]]></category>
		<category><![CDATA[home based business]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[management]]></category>
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		<category><![CDATA[motivational]]></category>
		<category><![CDATA[press releases]]></category>
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		<category><![CDATA[success]]></category>
		<category><![CDATA[viral marketing]]></category>

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		<description><![CDATA[Many authors and experts would like to enjoy publicity and media exposure. To optimize your ability to secure publicity, book promotion and expert status media opportunities, you will need to create the publicity tools that support your media outreach. These tools include creating an author expert media website where the media can find out all about your and your book or message and how to use testimonials that discuss your expertise and professionalism. Also important is your ability to tie your message and commentary into the news of the day. Media training is another essential tool for authors and experts so that you will understand how the media works and be ready when they call you for an interview]]></description>
			<content:encoded><![CDATA[<p>Many authors and experts would like to enjoy publicity and media exposure. To optimize your ability to secure publicity, book promotion and expert status media opportunities, you will need to create the publicity tools that support your media outreach. These tools include creating an author expert media website where the media can find out all about your and your book or message and how to use testimonials that discuss your expertise and professionalism. Also important is your ability to tie your message and commentary into the news of the day. Media training is another essential tool for authors and experts so that you will understand how the media works and be ready when they call you for an interview</p>
<p>Book authors and experts can create a powerful and effective media and publicity strategy. However, to do so, the author or expert will need to understand the basics of publicity and media strategy so they can create the most relevant publicity outcome.</p>
<p>CREATE A WEBSITE ESPECIALLY FOR THE MEDIA: Pack your media website with info pertaining to your book along with the materials the media will need including a .jpeg of your book&#8217;s cover, your professional media picture, previous demo video of your appearing on a TV show, links to media coverage in magazines, newspapers and other online media outlets, a list of topics you know about, your immediate contact info and well-developed media bio that outlines your credentials, education, accomplishments and professional experience. Include testimonials from powerful names &#8211; go big, avoid little mentions that no one really knows as this weakens you &#8211; remember, you are known by the company you keep.</p>
<p>Become a socially relevant book author &amp; expert. Know how to tie yourself &amp; your book&#8217;s messages into the news of the day. Be sure to blog on news events being covered by TV or other print media and internet sites. The blogging helps you create a working knowledge of the new of the day. Apply your knowledge and pack your blog posts with content as this helps develop your thoughts and creates expert status.</p>
<p>Get media training in advance so you are prepared and ready to go. The idea behind media training is to learn how to communicate effectively with the media. Media training helps you provide your commentary and information in a media savvy manner indicating that you have experience and are a professional.</p>
<p>Use these publicity tips to be a SMASH HIT Success On TV &amp; Radio, avoid the media and promotion mistakes that many authors make. Once you implement your comprehensive publicity strategy and book promotion media strategy you will be able to enjoy media placements and have the necessary tools to be successful as a book author or news expert.</p>
<p>Annie Jennings is a recognized expert in marketing and promotion. To set up a free consultation please go to <a href="http://www.anniejenningspr.com">book promotion</a>. To listen to audio recordings of marketing and promotion success please go to <a href="http://www.anniejenningspr.com/publicitypro.htm">publicity</a>.</p>
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